Why Use Customer Lifetime Value in Your Marketing Strategy?
Because it is a crystal ball that tells you how much moolah a customer will drop in your coffers...
Transform your entire marketing team into growth hackers instead.
The real secret to explosive growth isn't in finding ONE unicorn employee – it's in ALSO transforming your entire marketing team into a growth hacking powerhouse.
And you start by aligning your workflow with the growth hacking methodology.
Let me break it down for you.
HERE is your new team-wide growth hacking approach:
1️⃣ Planning:
This is where the magic begins. You dive deep into understanding our audience, setting clear goals, and mapping out your strategy. It's all about creating a roadmap that aligns your team's efforts with your growth objectives.
2️⃣ Production:
Here, you bring your ideas to life. You create content, set up tests, and make sure everything is primed for success. It's like building a rocket ship – every component needs to be perfect.
3️⃣ Publishing:
Launch time! You send your carefully crafted messages into the world, but you don't just fire and forget. You keep a close eye on everything, ready to make quick changes if needed.
4️⃣ Analyzing:
This is where you become a detective! You collect information from all your current campaigns, look closely at the numbers, and find out what they mean. This phase is all about changing the raw data into helpful ideas that you can use.
5️⃣ Optimization:
This is where growth hacking really shines. You analyze data, tweak our approach, and constantly look for ways to improve. It's like having a superpower that lets you see what's working and what's not.
6️⃣ Conclusion and Learning:
You finish up by not only celebrating your successes but also learning important lessons from everything you did in your campaign. You write down what you experienced, share your ideas with the whole team, and use this knowledge to help you grow even more next time.
The best part? This workflow isn't static.
It's a living, breathing system that evolves with each cycle.
The beauty of it is that it turns EVERY team member into a growth hacker.
You won't be relying on one person's skills or ideas.
You will be leveraging the collective expertise and creativity of your entire team.
The team will always be learning, always improving, and always pushing for better results.
By aligning your workflow with growth hacking principles, you will see:
✅ Faster campaign turnaround times
✅ More efficient use of resources
✅ Significantly better ROI on your marketing efforts
✅ More innovative ideas coming from all corners of the team
✅ A culture of shared responsibility for results
✅ Improved team morale and engagement
Stop relying on unicorns and start building a whole stable of growth champions.
Because growth hacking isn't a one-person job.
It's a mindset and a methodology that works best when your whole team is on board.
Because it is a crystal ball that tells you how much moolah a customer will drop in your coffers...
I want to share with you a very helpful and easy tool that I’ve used to track my campaigns for over...
Having worked in marketing for a significant part of my career, I’ve noticed a common struggle...